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AdEndum.com: The Definitive Guide, 1st Edition
search engine optimization:
Directory and Topics: tv radio broadcast cable print media
media, REF, newspapers,
radio, broadcast media, market, media links, magazines, television.
Summary:
Search by author, title,
subject or keyword for books, magazines, microforms or videos
that the library owns Indexes help to find articles usually using
a subject or keyword approach.
Standard Rate & Data Service, c1989- The Lifestyle market
analyst.
Editor & Publisher Media Links -search for media links around
the world including TV, Cable, print and radio.
NewsLink-links to sources for various types of media News Directory-
free directory of newspapers, magazines, television stations,
colleges, visitor bureaus, governmental agencies and more.
Gale Database of publications and broadcast media.
Gale directory of publications and broadcast media.
Gives description of magazine, readership and subscription and
advertising rates.
Broadcast Media in France - Radio,
TV, Cable
http://www.discoverfrance.net/France/DF_media-bc.shtml
radio, France, broadcast,
networks, French, television, Europe, privatization, advertising
revenues.
Summary:
France 2 Like their American
counterparts, the French spend much of their time glued to the
tube (an average of 3:40 a day).
France 2 is one of four public TV networks, financed by government
subsidies and advertising.
Guide to French Radio Broadcasting Since privatization of television
and radio broadcasting was authorized in 1982, a wealth of radio
programs have flourished in France, now numbering 450 stations
broadcasting on some 2,650 frequencies.
M6 Following the privatization of the broadcast industry in 1982,
French TV channels grew from three to over 30.
TV5 Associated with the French public broadcasting sector, TV5
is received by 40 million homes in Europe, the Mediterranean basin,
Africa, North & South America, and Asia through satellite
and cable networks.
Gebbie Press: PR Media Directory:
Newspapers Radio TV Magazines Press releases, faxes, e-mail, publicity,
freelance, journalism, marketing
http://www.gebbieinc.com/aio.htm
Gebbie Press, media, magazines,
newspapers, rights, Electronic Format, spiral bound, radio stations,
e-mails.
Summary:
The most convenient, comprehensive
media resource now available.
Over 500 pages, spiral bound to lie flat on your desk.
Fax numbers for newspapers, TV and magazines.
Frankly, if you need to call a weekly newspaper in Wyoming, it's
much more efficient to open the book to the proper page than it
is to use a computer.
The only basic difference between the book and electronic formats
is that the book does not offer e-mails or URL's, which change
too quickly to put in print.
All content herein, including logos, organized listings, presentation
strategies, articles and all material appearing in the Gebbie
Press All-In-One Media Directory are covered by trademarks, copyrights
and other intellectual and trade property rights.
PressBlaster, the easiest way distribute
your own press releases directly to the media!
http://www.pressblaster.net/
Press Blaster, media,
built, database, labels, cost, free publicity, distribution, email
program.
Summary:
Press Blaster, is software
for Windows that turns your PC into your own in-house press release
distribution center!
Blast your press release across the USA and Canada to over 24,000
heavy hitting media contacts, and never again pay "per release
charges".
AND EVEN THE EMAIL ADDRESSPRESS BLASTER includes a built in email
program so you can email, or print labels to any category of the
media you choose with just a few clicks!ZDnet gives it 4 stars!
It's perfect for self promotion, introducing new services, corporate
press releases, or even starting up your own press release mailing
service and earning a hefty profit by emailing for others!
World-Wide Web Resources - Broadcasting
and Media
http://www.uky.edu/Subject/broadcasting.html
radio, broadcasting, television,
media, internet, news, stations, Publication, communications.
Summary:
Local Kentucky Television
Stations, from the Television Index.
All India Radio Air, 70 year old service and India's only radio
network.
The Anorak, news, views, pictures, and sounds of current United
Kingdom radio developments.
Advertiser-based cable television program service that includes
music video shows and syndicated programming 24 hours a day.
Cable Online, Inc., cable television industry specific forum dedicated
to building communication for all segments of the cable television
industry.
Communications and Telecommunications Sources, from the WWW Virtual
Library.
The Internet Guide To International Broadcasters, e-mail addresses
and links related to the international (especially shortwave)
broadcasting business.
Publication for the radio amateur, covering VHF, UHF, and Microwave
communication.
Entertainment| Media Industry market
research and analysis, statistics, data, trends business information.
#1
entertainment, Internet,
trends, games, popular, online, players, gambling, advertising.
Summary:
Three important trends
are sweeping through advertising today.
The first trend goes hand-in-hand with America's economic downturn
of 2000-2001.
Gambling is still one of today's major growth industries, grossing
more than $50 billion per year, as casino/hotels, riverboat casinos,
Native American reservation casinos and bingo halls and slot machine
parlors continue to attract visitors in the millions.
Nintendo, the third key player in video game sets, offers the
GameCube console, which works with its Game Boy Advance system.
Competition and technical innovation is so powerful among these
top three players that rival Sega exited the game console business
in 2001 after the failure of its Dreamcast system.
Internet game-playing offers users the ability to concurrently
compete with each other from multiple locations.
TVinsite
http://www.tvinsite.com/broadcastingcable/index.asp?layout=info_page&page=new_about_us
Dow Jones, business, Dow
Jones Indexes, web site, Broadcasting, Privacy Policy, Reed Elsevier,
Reed Business Information, consumers.
Summary:
In print for almost 70
years, Broadcasting & Cable covers the television and radio
business for the field's decision-makers.
Along with its continually updated web site and daily fax newsletters,
Broadcasting & Cable tracks developments in law, regulation,
finance, programming, advertising and technology.
While intended primarily for executives in the business, the magazine
also serves as a window into the business for investors, government
officials and consumers.
© 2002 Reed Business Information, a division of Reed Elsevier
Inc.
The Dow Jones Indexes are compiled, calculated and distributed
by Dow Jones & Company, Inc. and have been licensed for use.
All content of The Dow Jones Indexes © 2000 Dow Jones &
Company, Inc.
coastal British Columbia TV - Radio
- Print
http://surfingvancouverisland.com/island/media.htm
Vancouver, magazine, radio,
Victoria, sports, Nanaimo, News, fishing, Island.
Summary:
The Island Angler Magazine
islandangler@vanisle.net 375 Chesterlea Ave.
How to use TV, radio, magazines,
and newspapers to promote your web site
web site, traditional
media, commercials, ads, radio, audience, marketing, prices, advertising.
Summary:
Why advertising with traditional
media is the number one way companies market their Internet presence.
There is page after page of small display ads for bed and breakfasts,
hotels, and tourist attractions.
Almost ALL of the ads feature a web site address.
A recent survey of large companies shows their favorite ways of
marketing the corporate web site are (1) print, (2) TV, and (3)
radio.
Commercials tout your main message while your web site fills in
all the details and takes the order.
Print, radio, and TV have reliable ways of measuring audience
and setting ad prices.
Find media options and rates by calling media sales departments.
Electronic Marketing Manual - Chapter
1-
http://archives.obs-us.com/obs/english/books/elecmanu/gh011.htm
marketing, media, business,
manager, success, know-how, profits, catalogs, ads.
Summary:
Any transfer of goods
or services from seller to buyer (the broadest definition of marketing)
that involves one or more electronic methods or media can be considered
electronic marketing (EM).
EM knowledge is critical for those who hold the following jobs
in big firms: CEO, CFO, VP of marketing, director of sales, advertising
manager, direct marketing manager, head of PR, promotion manager,
market research manager, telemarketing manager, product brand
and category managers.
EM can make the difference between firing or advancement for an
executive.
And for home office business and other start-ups--whether you're
a rep, consultant, or other type of one-person operation--electronic
marketing know-how can make the difference between success and
failure.
Main Page
http://www.nielsenmedia.com/main_frame.html
media, Nielsen Media Research,
networks, television, media research, advertising, measurement,
VNU, cable networks.
Summary:
Nielsen Media Research
is active in more than 40 countries worldwide, offering television
and radio audience measurement, print readership and customized
media research services.
Nielsen Media Research also provides competitive advertising intelligence
information through Nielsen Monitor-Plus both in the U.S. and
in 30 markets worldwide.
In the U.S., our National People Meter service provides audience
estimates for all national program sources, including broadcast
networks, cable networks, Spanish language networks, and national
syndicators.
For more information on our media measurement outside the U.S.
and Canada, click here.
Nielsen Media Research is part of the VNU Media Measurement &
Information Group, a global leader in information services for
the media and entertainment industries.
Test Market Costs for Web Site Advertisers
budget, media, Kern, coast,
Portland, Chicago, cost, GRPs, market.
Summary:
This level will reach
30% of a market an average of ten to thirteen times over a 3-4
week period.
Here's an example of what 300 GRPs cost in various markets.
We can compare media values in several markets which contain likely
customers.
These could be markets like Tampa or Portland, OR with 1,800,000
persons or smaller markets like Peoria or Macon with 260,000 or
so.
Like a direct mail campaign, use different creative or media strategies
in different markets to discover the best approach.
We've planned and purchased radio time for a number of 'dot coms'
and other businesses in NY, LA, Chicago and smaller markets coast
to coast.
ADVANCED-PR : Newspaper, Radio and
TV Press Release Distribution List
news, Journal-Spectator,
Herald, Tribune, Review, Daily Newspaper, Chronicle, Stations,
Broadcast.
Summary:
Your Press Release is
sent to the following NEWSPAPERS, Radio and TV Stations plus hundreds
of other media outlets and journalists not mentioned here.
Broadcast TV Shows - Local A.M. Buffalo WKBW-TV
Broadcast TV Shows - Local Making It: Minority Success...
Broadcast TV Shows - Local On Assignment with Jeannine...
Broadcast TV Shows - Local Silicon Valley Business Thi...
News Syndicate Media General News Service Inc. News Syndicate
"Medical Insurance Claims, Inc."
Radio - Syndicates "Answers in Action, Ltd."
Radio - Syndicates "Media Technology Group, S.B.C."
Radio - Syndicates "Live from L.A. with Duffy & Company,Ltd."
Radio Shows - Local AM Doggie Talk!
The American Communication Association:
Studies Center, Mass Media and Culture
media, radio, culture,
television, mass media, Internet, archives, publications, broadcasting.
Summary:
The AEJMC website contains
convention information, calls for works, publications, organizations,
regional meetings, job listings, and links to related sites.
Cultivation Theory (Chandler) Examination of long-term effects
of television on viewers; mass media as a socializing element.
Gebble Press All-in-One Media Directory Over 10,000 links to electronic
and print media on the Internet; 3,284 e-mail addresses for radio
and TV stations.
Mass Media Articles Database Penn State's index of 17,500 articles
published from 1984 to date in over 60 mass media journals.
Check out their current Internet hoaxes, archives of legends and
netlore, and virus hoax resources.
National Association of Broadcasters An extensive, up-to-date
source for research and information on broadcasting.
Welcome to PSAEMR.com
PSAEMR, database, stations,
broadcast, internet, buying, subscription, capabilities, personnel.
Summary:
PS All Electronic Media
Resource has quickly become the most sought after web site for
information on broadcast television stations.
Because we update daily, the PSAEMR database has made printed
versions of similar information and other web sites obsolete.
PSAEMR offers a low cost annual subscription fee (lower than the
competition) that includes one FREE CD of the database for your
personal use upon your subscription.
PSAEMR offers you professional freelance network and spot buying
(television, radio and cable).
Not all stations complete the questionnaire fully.
This information is then updated daily when stations send PSAEMR
changing information, if it is noted in print, by the FCC over
the internet.
A Guide to French Media: Print Media
- France . com (tm)
http://www.france.com/media/television.html
France, channels, television,
stations, broadcasting, French, satellite, private, homes.
Summary:
In 1995, French people
spent an average of 3 hours and 40 minutes a day watching television
(which compares to only 36 minutes spent reading the press).
In addition to some 20 cable channels there are seven television
stations broadcasting on the air in France.
Three are private: TF1 and M6, both financed by private shareholders
and funded only by advertising revenues, and Canal Plus, a scrambled
channel for fee-paying subscribers (user fee is around 150 francs
or $30 a month), which is also partially financed by commercials.
In addition to these seven channels, some 250 French and foreign
stations are available in France by cable or satellite systems
such as La Télévision Par Satellite - TPS.
Puget Sounds TV Sponsorship Opportunities
sponsorship, media, Puget,
Promotions, Platinum, Gold, logo, banner-style, scrolling credits.
Summary:
Supporting Sponsors may include
Guests, Venues, Locations, Establishments, and Co-promotional
media.
Media Exchange program available for local cooperating print
media.
4. Name, contact information, link and small logo on Puget Sounds
TV sponsorship list web page.
7. Brought to you in part by: (sponsor name) in banner-style
space on non-scrolling credits page at end of Puget Sounds TV
program.
This program is made possible by the generous support of (your
name & small logo) on a separate non-scrolling page before
the scrolling credits.
(Sorry, no alcohol or cigarette promotional spots or banners
will be allowed on broadcast program.)
**Subject to current advertising rates and number of spots contracted.
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